Whisky Focus - Ballantine’s Finest Centenary Year Comes To A Close

Reflecting the global reach of Ballantine’s, almost 100 international guests, from countries such as Poland, Czech Republic and Ukraine, gathered in Scotland this month for a two day event to celebrate the centenary year for Europe’s No 1 Scotch whisky brand, Ballantine’s Finest which was first produced in 1910.

Taking place in Edinburgh, the historical home of Ballantine’s, the group which included media from around the world, enjoyed a visit to Dundas Castle and a formal Scottish dinner with a special address to the Haggis by International Brand Ambassador Ken Lindsay.

Pictured at the dinner, from left to right, are Ballantine’s Global Brand Director Peter Moore; International Brand Ambassador, Ken Lindsay and Master Blender Sandy Hyslop, who cut the Ballantine’s Finest birthday cake together to commemorate the brand’s landmark year.

Speaking at the event, Peter Moore said: "This is a historic occasion for Ballantine’s and we are delighted to be celebrating it with so many of our market guests. Their attendance not only demonstrates their loyalty to the brand but their determination to continue to support it around the world. This event has concluded what has been a year of celebration across all our key markets and we hope it will inspire even greater future success for the brand."

Just to cap off the Ballantine's Finest centenary year whisky writer Jim Murray has named it Scotch Blend of the year with no age statement in his 2011 Whisky Bible, awarding it 96 points and its older relative the Ballantine's 17 year old picked up up the top honour of 2011 World Whisky of the Year with an score of 97.5 out of 100.
 

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