Whisky Focus - The Balvenie Craft Bar in Kuala Lumpur International Airport

The Balvenie Craft Bar in Kuala Lumper airport allows personalisation of leather items alongside a mini-showcase of the five rare crafts of Balvenie.

If you are lucky enough to be passing through Kuala Lumpur International Airport 2 (KLIA2) Departures Emporium then why not stop by The Balvenie Craft Bar which The Balvenie has launched. The Craft Bar is a celebration of the art of craftsmanship, it is equipped with a customised hot-stamping machine, the craft bar allows personalisation and customisation of travellers’ leather items while customers learn about the five rare crafts Balvenie employs in whisky making.

Travellers who purchase a bottle of the travel retail exclusive Balvenie Triple Cask Range will receive a free authentic leather tag personalised with their names. The  range comprises of The Balvenie Triple Cask 12 year old, 16 year old and 25 year old variants.

The Balvenie Triple Cask 12 year old is smooth and sweet on the nose with elegant layers of honey and spice. To taste, notes of dried fruits and oak combine with vanilla and cinnamon. The finish is warm and mellow. rich and complex on the nose with hints of vanilla sweetness. Delicate fruits play with toffee, oak tannin and mellow spice on the palate. The finish is gentle and lingering.

The Balvenie Triple Cask 25 year old is deep, rich and complex on the nose with overtures of oak and spice. Upon tasting, sweet honey coats the mouth before giving way to deliciously silky oak and spice. The finish is exceptionally long and warming.

Commenting on the brand activity, APAC Travel Retail Director, Scott Hamilton shared

"The Balvenie commitment in celebrating craftsmanship is a journey we've been on for many years and it all stems from the fact that our approach to crafting our whisky has changed very little in over a century. The new KLIA2 Departures Emporium presents us the optimal space to bring the idea of craft and customisation to life. At the same time, we want to reward single malt connoisseurs with customised gifts to encourage trade-up and brand loyalty. This is aligned with Malaysia Airports’ vision of bringing more experiential activity and excitement to airport shopping with KLIA2”

The Balvenie’s alliance with craft is a result of the brand's dedication to continuing the tradition of using the five rare crafts of whisky making to create The Balvenie's distinctive taste and exceptional quality. It is the only distillery that still grows its own barley, malts in its own traditional malting floor, employs coopers to tend every cask, a coppersmith to maintain the stills and a malt master to ensure the resulting spirit is consistently excellent.

In creating Whiskies of the best quality, the easiest, most cost efficient ways are often not the best solution. It is this belief in tradition and emphasis on craftsmanship that places William Grant & Sons solidly in a leading position in the Single Malt category.

The Balvenie Craft Bar  runs from 18th August to 31st August at KLIA2 Departures Emporium before shifting to KLIA2 arrivals to carry on from 1st September to 30th September

If you will not be lucky enough to be passing through Kuala Lumper airport then you can still visit the specialist online whisky shop The Whisky Exchange who have manged to get hold of all three whiskies in The Balvenie Triple Cask range.
 

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