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Just in time
for summer, Cutty Sark launches its
first Ready To Drink can in the U.S.
which contains its signature serve, a
Cutty Sark & Ginger Ale Highball.
Cutty Sark Blended Scotch Whisky has
launched its first ready-to-drink (RTD)
product in the U.S., just in time for
summer. The new offering, the Cutty Sark
& Ginger Ale Highball, delivers the
brand’s signature serve in a convenient,
portable can.
This marks Cutty Sark’s debut in the
rapidly growing RTD category and makes
it the first blended Scotch whisky brand
to introduce this style of canned RTD on
a global scale. The Highball combines
Cutty Sark’s original blended Scotch
with the crisp, zesty flavour of ginger
ale, offering a perfectly balanced and
refreshing drink that’s easy to enjoy.
Established in 1923 and inspired by the
legendary tea clipper of the same name,
Cutty Sark has always embraced a spirit
of adventure. It gained popularity
during the Prohibition era by
introducing a smoother, more
approachable Scotch tailored to American
tastes.
At the core of this new RTD is Cutty
Sark Original, known for its smooth,
accessible profile. It’s crafted from a
selection of premium Speyside single
malts and top-quality grain whiskies,
resulting in a fruity character
complemented by soft vanilla notes.
Stephen Woodcock, Master Blender at
Cutty Sark commented: "The Cutty Sark &
Ginger Ale Highball is the latest
chapter in our 100-year legacy of
pushing boundaries and embracing new
possibilities. It offers whisky
lovers—and anyone after a simple yet
elevated drink—a refreshing, convenient
way to enjoy the iconic taste of Cutty
Sark, wherever their adventures take
them."
The Cutty Sark & Ginger Ale
ready-to-drink is making a strong impact
across the U.S. with a dynamic 360°
marketing campaign, featuring everything
from sampling at whisky events to
eye-catching truck wraps and enhanced
in-store displays. Best enjoyed well
chilled, the Cutty Sark & Ginger Ale
Highball is now available at select U.S.
retailers, priced at $9.99 for a
four-pack. The product is also set to
launch in additional markets, including
Portugal and Bulgaria, later this
summer.
You will find the current
Cutty Sark whisky range available from specialist online whisky
shops such as
The Whisky Exchange
and
Master of Malt
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