Tell us more..

[sorren]

Should we have more transaperency in the whidky industry ., support compass box if you think we should.. http://www.compassboxwhisky.com/transparency/ .. I for one think the industry should be allowed to tell us whatever they want.. I want to know..

[Diademo]

Nevertheless that this is pure marketing move, we the consumers (at least whisky anoraks) want greater transparency in the whisky industry.

[Bookie]

I have to say that I do see this as a marketing move.

[sorren]

So just because they want something out of it means we should not want to know what's going in the bottle.. We or most of us we quick to complain about NAS, we wanted to know what we were buying back then.. Just remember you can want the same thing without buying the whisky from them.. It is supposed to be a free world.. So forget the marketing aspect and support them or don't.. 😬

[Kava]

[Diademo]

Sorren, I believe that you don't understand why many people are not happy with Compass Box marketing stunts and in the same time they support the changes.
We had a discussion here: http://www.scotchmaltwhisky.co.uk/forum/viewtopic.php?t=5431&highlight=compass

Pressure to SWA is coming from different directions but I don't believe that using Compass Box in the first lines will be effective (SWA hates them and many whisky drinkers are familiar with their marketing methods).

[Whisky Dog]

Kava, I doubt that Douglas Laing would want to disclose how many teaspoonful's of Port Ellen is in Big Peat

[Cuba]

I agree with Kava's point that any amendment would have say that when the ages of each whisky in the blend are disclosed then the percentage part of each must also be disclosed or otherwise it will be open to abuse such as teaspooning small amounts of older whisky into a blend. Compass Box must be aware of this and their proposed amendment has no hope as it stands, but they must know that, which makes it look like a marketing exercise to me.

An amendment would be good for consumers, but the right amendment is needed.

[opelfruit]

I've signed it.

Anything that helps pry the SWAs head from their....er...."other" places is good enough for me. Seems clear and concise in what they are suggesting. It's a no brainer.
_________________
"Too much of anything is bad, but too much good whisky is barely enough."

[Peden26]

I've signed it as well I believe that anything that encourages more information on the bottle can only be a good thing, the more info the better!

[sorren]

I am well aware of the previous discussion, my whole point is.. I .. As in me.. Don't really care if it is a marketing ploy.. What I do want as a consumer is transparency.. I want to know what is in my bottle, I want to know what percentage of each malt is in the bottle.. What is being asked for id the right to put this on the bottle or in the package.. I do believe no one is asking for it to be compulsory to put it down, just to have the right to put it down.. Why is it so wrong for compass box to put this information down.. Who cares if it is only to sell more bottles.. Are we still not the ones who benifit.. 🤔

[CGRenn]

I've Signed it too,

I'm a big believer in transparencies in everything. Whisky most importantly. It doesn't matter what's in a blend, if it tastes fantastic then so be it! Look at Aberour A'Bunadh, what a dream dram, would love to see the different ages in each batch.

I don't think it's a marketing stunt, I just believe that Compass Box have the balls to start it.

[Innes]

I signed it.

[Blackadder]

Yes there is probably marketing reasons behind this. I have signed it. The only way for this to be successful is for "Full Disclosure" to mean full disclosure, they have to disclose the age and % of each whisky like others have mentioned above. Otherwise only stating the ages of whiskies in a bottle would be open to abuse.

[Darwin]

I'm in to.