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Caspar MacRae
comes to the helm of Glenmorangie and
Ardbeg, as Thomas Moradpour assumes Dom
Pérignon Presidency.
Thomas Moradpour,
the President and CEO of The
Glenmorangie Company, is stepping down
after an extraordinary five-year tenure
to assume the leadership role at the
renowned champagne brand Dom Pérignon,
which is also part of Glenmorangie's
parent company LVMH. Taking over the
position from July 3 will be Caspar
MacRae, the current Global Marketing and
Business Development Director.
During Thomas Moradpour's time at the
helm of The Glenmorangie Company, the
owner of Glenmorangie Highland single
malt Scotch whisky and Ardbeg Islay
single malt Scotch whisky, has
experienced remarkable success. Since
joining the company in 2018, profits
have more than doubled, and the company
has achieved unprecedented year-on-year
growth. Despite global uncertainties,
Thomas has strengthened and made the
business more sustainable by promoting
innovation and successfully implementing
ambitious expansion strategies. Ably
supported by Caspar and the executive
team he Thomas Moradpour has:
- Launched Glenmorangie’s
ground-breaking innovation
Distillery;
- Overseen the expansion of Ardbeg
Distillery;
- Doubled the Company’s bottling
capacity;
- Transformed Glenmorangie’s
boutique hotel and purchased a hotel
near Ardbeg;
- Established the Company’s
prestige strategy, including the
record-breaking £16million sale of
Ardbeg Cask No. 3
- Set the Company on course to
become one of the best places to
work in the UK, with a raft of
life-friendly policies and a culture
which fosters creativity and
innovation.
Caspar, who has
closely collaborated with Thomas, is
dedicated to upholding the Company's
progressive journey, aligning with its
long-term growth vision. Boasting 20
years of industry expertise, Caspar has
already been a key contributor to the
Company's accomplishments. As the leader
of its marketing and commercial teams
since 2018, he has spearheaded the
evolution of the Glenmorangie and Ardbeg
brands, resulting in acclaimed campaigns
for both whiskies. Moreover, he has
significantly propelled the e-commerce
business, which has experienced a
remarkable seven-fold expansion since
2020.
Jonas Tåhlin, President and CEO of the
Spirits Division at Moët Hennessy, the
wine and spirits arm of LVMH, said:
"Congratulations to Thomas for his
achievements at Glenmorangie and Ardbeg.
Driving innovation and excellence, he
has enabled the brands to flourish and
grow, more than doubling their profits.
I wish him success as he moves on within
the LVMH family to Dom Pérignon. Caspar
has already demonstrated his exceptional
talent and leadership skills, and I have
full confidence that the business will
continue to thrive with him at the
helm."
Thomas said: "I’m very proud that since
I joined The Company we have made it a
more sustainable business, a greater
place to work and the business is in
even better shape. With Caspar’s
leadership abilities and vision, I’m
sure Glenmorangie and Ardbeg will raise
the bar ever higher in the next
chapter."
Caspar said: "I have always dreamed of
leading brands as renowned as
Glenmorangie and Ardbeg, so I am
thrilled to take the baton from Thomas.
I look forward to working with the teams
here in Scotland and around the world as
we continue on our mission to ensure the
success of our brands, our workforce and
the communities around our Distilleries,
long into the future."
You will find the current
Glenmorangie whisky range available from specialist online whisky
shops such as
The Whisky Exchange,
The Whisky Shop,
Master of Malt
and
Hard To Find Whisky
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