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Glen Scotia
unveils a new look bottle and packaging
for its standard and premium whisky
range.
Campbeltown distillery, Glen Scotia,
has unveiled new
bottle and packaging designs for its
standard and premium whisky range, as it
continues to underline its ambition of
being one of the most recognised and
sought-after scotch whiskies in the
world.
The new look has bolder shades of gold,
deep aqua and emerald green on the
primary and secondary packaging,
depicting the colours of Campbeltown’s
seafaring roots and leafy coastlines,
pay homage to the distillery, the region
and its signature style.
With a history dating back to 1832, the
refresh is also a further opportunity
for consumers to unpack Glen Scotia’s
history in the town once known as the
‘Victorian whisky capital of the world’.
Each expression will be wrapped in
luxury labelling detailing icons of
heritage, master distiller notes, and
each expression’s unique place in the
portfolio.
The updated designs represent a
significant investment for the business
as it looks to further drive sales and
recruit more consumers from around the
world to experience the exceptional
whisky making craftsmanship of
Campbeltown.
In the 18th century, Campbeltown was
home to over 30 distilleries yet today,
Glen Scotia is one of only three
enduring distilleries in the beautiful
coastal region. Through a programme of
continued investment and local effort,
the distillery has gained deserved
international attention, allowing the
potential of the town to be realised
once again.
In recent times Glen Scotia’s 25 Year
Old was awarded ‘Best in Class’ and
therefore the ‘Best Whisky in The World’
at the San Francisco World Spirits
Competition 2021, and late last year it
was also crowned Scottish Distillery of
the Year at the Scottish Whisky Awards.
It is the first time any distillery has
won both, let alone in the same year.
Colin Matthews, CEO of The Loch Lomond
Group, Glen Scotia’s parent company,
said: "Glen Scotia has forever held a
special place in Scotland’s west coast,
but in recent years, thanks to the
commitment of our team and significant
investment in our distillery, the brand
has grown exponentially.
"The Glen Scotia distillery is at the
forefront of Campbeltown’s renaissance –
showcasing the town’s rich whisky
heritage, guiding the way for others to
follow, and now putting the town and
Glen Scotia back to the very centre of
attention on the world’s whisky map. It
has been made possible by our team’s
knowledge, dedication, craftsmanship and
determination, and we are very excited
to take this stunning new packaging to
the world.
"We are the only distillery in the world
to have achieved both the highest
accolade at the San Francisco World
Spirits Competition and be crowned
Scottish Distillery of the Year, an
incredibly proud achievement for us all
and even more special that it was all
accomplished within the same 12 months.
It is a feat only possible for the very
best, but we continue to show our
enthusiasm and ambition for Glen Scotia
and Campbeltown to grow further with the
release of this beautiful new packaging.
"We continue to be determined to share
Glen Scotia’s thought-provoking heritage
and mark its place as one of Scotland’s
most impressive and creative whisky
distilleries. The whisky industry can be
a crowded place, but we are confident
this latest move to further enhance the
brand will positively spotlight Glen
Scotia Whisky for years to come."
You will also find the current Glen Scotia core
range available from specialist online whisky retailers
such as
The Whisky Exchange,
The Whisky Shop
and
Master of Malt
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