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24th October 2013 |
Royal Salute celebrates a successful 2013 season of World Polo.
 2013
has seen another spectacular season of
international polo with luxury Scotch
whisky, Royal Salute, sponsoring some of
the world’s most distinguished
tournaments across four continents.
The season started in style in May with
the Sentebale Royal Salute Polo Cup in
Greenwich, USA, which attracted some of
the world’s best players including His
Royal Highness Prince Harry. The event
was followed in August, by the
prestigious Land Rover International
Tournament in Sotogrande, Spain which
saw world No.1 polo player and Royal
Salute World Polo brand ambassador,
Facundo Pieres, in attendance. The China
Open took place at the end of September
in Beijing, marking the end of an
exciting polo season, which served to
further consolidate Royal Salute’s links
with the historic sport.
Royal Salute will continue its support
for the illustrious game when the autumn
season begins on 15th November at the
Campeonato Abierto de Polo in Buenos
Aires, Argentina, widely regarded to be
the home of polo, with Facundo Pieres
once again taking part.
Neil Macdonald, the Global Brand
Director for Royal Salute, commented:
“With our shared values of respect and
honour, Royal Salute is immensely proud
to support the international polo
community with the World Polo series. We
are delighted to be working with such as
world-class player as Facundo Pieres, as
he really embodies the essence of Royal
Salute and the values the brand stands
for. Our association with world polo is
a natural fit and has helped us reach
aficionados of luxury Scotch whisky
around the world for the last seven
years. We’re committed to supporting the
international polo scene and we are
looking forward to the start of the
autumn season when we will have the
honour of seeing our new ambassador,
Facundo Pieres, play in a Royal Salute
World Polo series for the first time in
his home country. It promises to be a
very special occasion.”
Royal Salute’s association with polo has
contributed to the strong growth of the
brand in recent years as whisky
collectors around the world recognise
the outstanding quality of its
prestigious range of aged whiskies. The
luxury Scotch whisky has seen particular
success in Central and South America,
India, Korea, Japan and the US with
approximately 200,000 9 litre cases sold
globally in the 12 months to June 2013.
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