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Whyte &
Mackay Returns as Gold Sponsor for APTRA
India Conference 2025
In global travel retail
business news,
Whyte & Mackay, a leading name in the
spirits industry with over 175 years of
whisky craftsmanship, is set to return
as a Gold Sponsor for the 2025 APTRA
India Conference. Taking place in Mumbai
from April 7-9, the event will bring
together key players in duty-free and
travel retail to explore India’s vast
market potential.
As a Gold Sponsor, Whyte & Mackay
supports APTRA’s mission to drive
category growth through collaboration
and tailored initiatives, reinforcing
its role in shaping the future of
duty-free in the region.
Capturing the Modern Luxury Consumer
Building on the success of 2024, Whyte &
Mackay remains committed to advancing
discussions on India’s evolving Modern
Luxury Consumer. Clarisse Daniels,
Regional Director Global Travel Retail,
will once again take the stage to share
insights. Following last year’s panel on
Indian consumers’ growing demand for
Single Malt, Daniels will now address
their luxury experience expectations—key
to driving footfall and conversion in
travel retail.
"I am excited to be partnering with
APTRA once again, and look forward to
engaging with industry partners to share
our insights, learning's and ideas on how
we can drive headline growth together in
the region," Daniels commented. "Whyte &
Mackay continues to experience
significant and category-leading growth
in the Middle East and India, which is
underpinned by Indian consumers seeking
high-quality and great-tasting single
malts."
She added: "However, we know that what
brought us this far, won’t take us to
the next level. We are therefore
continuing to invest in understanding
the consumer journey, building shopper
and category insights, and obtaining
real clarity about how best to optimise
them. We recognise that our best route
to growth is to grow the whole category,
and we want to share our thoughts on the
high value spirit opportunity – and the
consumers and shoppers it serves."
With decades of experience in luxury
brands, including The Dalmore—the
fastest-growing luxury malt by volume (IWSR
2019-2023)—Clarisse Daniels is uniquely
positioned to explore what luxury means
to today’s consumers. Whyte & Mackay’s
distinguished portfolio, featuring
award-winning Scotch whisky brands like
The Dalmore, Jura, Fettercairn, and
Tamnavulin, reflects its deep heritage
in premium whisky. As India’s appetite
for luxury and premium spirits grows,
Whyte & Mackay remains dedicated to
delivering exceptional whisky
experiences in travel retail, leveraging
its expertise in evolving shopper trends
and premiumisation.
Daniels concluded: "Last year’s
inaugural APTRA India Conference was a
true eye-opener, revealing the immense
potential for growth this region holds.
The intimate setting allowed for
meaningful discussions with customers
and suppliers. I look forward to
strengthening those connections as we
work together to seize the great
opportunities ahead of us all."
You will find Whyte & Mackay’s portfolio of award-winning Scotch
whiskies such as The Dalmore, Jura,
Fettercairn, and Tamnavulin available from specialist online whisky
shops such as
The Whisky Exchange
and
Master of Malt
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